Admittedly, I can barely call what I did today surfing. I did, however, get some paddling practice in. The waves were small but the conditions were beautiful aside from that. The water temp today was somewhere between 64 and 55. I put my wetsuit on over my rash guard in hopes of adding an extra … Continue reading Surfing in January
On this particular day, the waves were small and glassy. Just what I needed.
When I hear the term quarterly sales tax, I think, "Ugh!" The dreaded state sales taxes. Whether I like it or not, it's just a normal part of doing business. Well, it took a few days of concentrated effort but I managed to get them completed and submitted on time. Whew! I updated the spreadsheets … Continue reading Quarterly Sales Tax
I did figure out a logo and branding colors that will work for me. I've spent the last few days implementing these across platforms. I still have to take care of the legal stuff but, that is currently in process. The decision has been made to rebrand. Surprisingly, I'm actually excited about it. I love … Continue reading Ready, Set, Go!
Join me as I start a new chapter in my small art business.
I have spent some time looking at shop name options this week. I'm so torn. As an artist, I want to use my name for my shop. As an Etsy Shop owner, I want people to be able to find me and be able to spell my shop name. I may be able to rebrand … Continue reading Rebranding Is A Hard Decision
This week in my Etsy class, I'm learning about branding my store. Of course, this includes my logo and colors but also, my shop name. I've already gone back and forth with this. I don't want to be pegged into a surf and beach artist only. But at the same time, we need to niche … Continue reading Shop Rebranding Research
I came back out with my surf meetup group. I met a few more ladies which was cool. I however, had a terrible surf day. I felt weak and scared. It was like I've never surfed before. Fortunately, I've learned to not worry about days like this. Instead, I use it as an opportunity to … Continue reading Not My Best Surf Day
I realized is that the problem isn't with the website, it's with my ability to reach potential customers.